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	<title>Lisa Taylor, Copywriter :: Taylor Writing :: Boston, Providence, Internetville</title>
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	<link>http://taylorwriting.com</link>
	<description>Hello. I&#039;m a copywriter, specializing in integrated copywriting in the Boston area and beyond. (How&#039;s that for SEO copy?)</description>
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		<title>Cover letters, nails, and my rejection letter from the office of Edward Boches.</title>
		<link>http://taylorwriting.com/2012/04/cover-letters-nails-and-a-rejection-letter-from-the-office-of-edward-boches/</link>
		<comments>http://taylorwriting.com/2012/04/cover-letters-nails-and-a-rejection-letter-from-the-office-of-edward-boches/#comments</comments>
		<pubDate>Tue, 24 Apr 2012 14:09:02 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Other stuff]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=893</guid>
		<description><![CDATA[The Cover Letter Customizer, a self-promotion website I created with some awesome friends was nominated for a Webby. I&#8217;ve been reaching out to everyone I know (as well as those I don&#8217;t) in order to gain some votes for the People&#8217;s Voice portion of the Awards. I&#8217;ve had some success, but not enough. As of...<a href="http://taylorwriting.com/2012/04/cover-letters-nails-and-a-rejection-letter-from-the-office-of-edward-boches/">Read the Rest...</a>]]></description>
			<content:encoded><![CDATA[<p>The Cover Letter Customizer, a self-promotion website I created with some awesome friends was nominated for a <a href="http://pv.webbyawards.com/ballot/3">Webby</a>. I&#8217;ve been reaching out to everyone I know (as well as those I don&#8217;t) in order to gain some votes for the People&#8217;s Voice portion of the Awards. I&#8217;ve had some success, but not enough. As of this posting, I&#8217;m in last place.</p>
<p>I prefer to think I&#8217;m still getting votes. It&#8217;s just that the other sites are getting more. And it&#8217;s been a fun ride, having people comment about the site and share it. Honestly, its intent was never to get the most shares. It was always meant to be a <a href="http://www.thestreet.com/story/11496857/1/3-tips-to-make-a-small-business-website-a-winner.html">lead generation tool</a>. If additional people liked it enough to share, bonus!</p>
<p>Anyway, being in last place happens to us all. Everyone gets rejected at some point. In Stephen King&#8217;s book, <em>On Writing</em>, he had a special place for his numerous rejection letters. A nail on his wall:</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/04/on-writing.jpeg"><img class="alignleft size-full wp-image-898" title="on writing" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/04/on-writing.jpeg" alt="" width="201" height="327" /></a></p>
<p>As for me, thirteen years ago I interviewed to be Edward Boches&#8217;s assistant at Mullen. At the time, I wanted to be a copywriter, but didn&#8217;t think ad school was a fit for many reasons. Being a creative assistant at a national &#8220;hot shop&#8221; that happened to be local seemed more appropriate. Plus, it wouldn&#8217;t require another student loan. However, it wasn&#8217;t meant to be.</p>
<p>Below is the polite rejection letter I received from the recently-promoted assistant, Janet Mansfield. I smudged out the address out of courtesy to my parents. Yes, that&#8217;s right. I was a college graduate who lived at home. Awesome.</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/04/MullenRejectionLetter.jpg"><img class="alignleft size-large wp-image-894" title="MullenRejectionLetter" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/04/MullenRejectionLetter-780x1024.jpg" alt="" width="328" height="430" /></a></p>
<p>Despite the indignity, I saved the letter. I knew I wasn&#8217;t going to give up and that one day it would be funny. You know what? It is. And not just because of the amusingly old-school logo.</p>
<p>While that assistant position wasn&#8217;t for me, another one eventually was. I pulled together a sad excuse for a book and eventually became a copywriter. Years later I freelanced at Mullen and I can say from experience that the Wenham cafeteria was awesome, particularly the scones. They made killer scones.</p>
<p>The Webby voting ends in two days on April 26th. I&#8217;m still going to fight my way out of last place. <a href="http://pv.webbyawards.com/ballot/3">(Vote here, people!) </a>If I happen to end up there, I&#8217;m just going to nail the rejection to my wall. A metaphorical wall, though. My computer is too expensive.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>An exercise in promoting my online self promotion online. (Please pardon the word repetition.)</title>
		<link>http://taylorwriting.com/2012/04/promoting-my-online-self-promotion-online-please-pardon-my-word-repetition/</link>
		<comments>http://taylorwriting.com/2012/04/promoting-my-online-self-promotion-online-please-pardon-my-word-repetition/#comments</comments>
		<pubDate>Wed, 11 Apr 2012 14:31:25 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Other stuff]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=863</guid>
		<description><![CDATA[Yesterday I found out that my personal branding website, Lisa Taylor&#8217;s Cover Letter Customizer, was nominated in the Personal Blog/Website category at the 16th Annual Webby Awards. Needless to say, as a sole proprietor, my boss is psyched. And I want to thank the creative team who helped give cover letters everywhere some time in...<a href="http://taylorwriting.com/2012/04/promoting-my-online-self-promotion-online-please-pardon-my-word-repetition/">Read the Rest...</a>]]></description>
			<content:encoded><![CDATA[<p>Yesterday I found out that my personal branding website, <a title="Lisa Taylor's Cover Letter Customizer" href="http://coverlettercustomizer.com/" target="_blank">Lisa Taylor&#8217;s Cover Letter Customizer</a>, was nominated in the Personal Blog/Website category at <a href="http://www.webbyawards.com/webbys/current.php?media_id=96&amp;season=16" target="_blank">the 16th Annual Webby Awards.</a></p>
<p>Needless to say, as a sole proprietor, my boss is psyched. And I want to  thank the creative team who helped give cover letters everywhere some time in the sun: <a title="Derrick Williams Portfolio" href="http://www.behance.net/derrick-williams" target="_blank">Derrick Williams</a>, <a title="Buoy inc" href="http://buoy-inc.com/" target="_blank">Suzanne McKenzie</a> and <a title="Jennifer Aborn Dolan" href="http://www.jenniferdolan.com/" target="_blank">Jennifer Aborn Dolan</a>.</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/04/16nominee_site_bug_03.png"><img class="alignleft size-medium wp-image-864" title="16nominee_site_bug_03" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/04/16nominee_site_bug_03-300x300.png" alt="" width="118" height="118" /></a></p>
<p>Also, it turns out that when you&#8217;re a nominee, you receive an email with a link to a &#8220;toolkit&#8221; where the Webby people provide a bunch of fancy logos like the one I&#8217;ve included here as well as all sorts of tips on promoting your nomination for the <a title="People's Voice Vote" href="http://pv.webbyawards.com/ballot/3" target="_blank">People&#8217;s Voice Award</a>.Yes, I think promoting self-promotion projects is a bit redundant, I put my, um, publicity team on it. While the Cover Letter Customizer may not have cool music, animations and funky cloud pictures that my fellow nominees have, it does have a lot of other things going for it:</p>
<ol>
<li>It knows your favorite word.</li>
<li>You can use the &#8220;Lady&#8221; title even if you&#8217;re male. I won&#8217;t tell.</li>
<li>It&#8217;s 100% guaranteed to not give you a paper cut (unless you print your letter.)</li>
<li>Speaking of letters, this one doesn&#8217;t technically need postage. But if you have an affinity for stamps with cute animals, you can still print a copy. Then, put it in an envelope, slap on a kitten stamp, and mail it to yourself.</li>
<li>The font flair is optional.</li>
</ol>
<p>&nbsp;</p>
<p>As often said in cover letters, thank you for your time and consideration. And if you end up <a href="http://pv.webbyawards.com/ballot/3" target="_blank">voting for it</a>, thank you in advance.</p>
<p>&nbsp;</p>
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		<title>It took me thirty years to write this post.</title>
		<link>http://taylorwriting.com/2012/03/it-took-me-thirty-years-to-write-my-first-post/</link>
		<comments>http://taylorwriting.com/2012/03/it-took-me-thirty-years-to-write-my-first-post/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 15:25:35 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Other stuff]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=846</guid>
		<description><![CDATA[I was diagnosed with diabetes thirty years ago. This month, I started putting all three decades of my experience to good use at Glu, an online community for those touched by type 1 diabetes. While the community portion of the site is in closed beta at the moment, my Thirtysomething and Counting blog posts will...<a href="http://taylorwriting.com/2012/03/it-took-me-thirty-years-to-write-my-first-post/">Read the Rest...</a>]]></description>
			<content:encoded><![CDATA[<p>I was diagnosed with diabetes thirty years ago. This month, I started putting all three decades of my experience to good use at <a href="https://www.facebook.com/MyGlu">Glu</a>, an online community for those touched by type 1 diabetes.</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/03/Lisa-banner-V4.png" target="_blank"><img class="alignleft size-full wp-image-847" title="Lisa-banner-V4" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/03/Lisa-banner-V4.png" alt="" width="448" height="143" /></a></p>
<p>While the community portion of the site is in closed beta at the moment, my <em>Thirtysomething and Counting</em> blog posts will be open to all.</p>
<p><a href="https://myglu.org/articles/dressing_for_hockey">Click here to read.</a></p>
<p>&nbsp;</p>
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		<title>The best Instagram pictures look the way memorable moments feel.</title>
		<link>http://taylorwriting.com/2012/02/the-best-instagram-pictures-look-the-way-moments-feel/</link>
		<comments>http://taylorwriting.com/2012/02/the-best-instagram-pictures-look-the-way-moments-feel/#comments</comments>
		<pubDate>Sat, 11 Feb 2012 16:21:52 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Family]]></category>
		<category><![CDATA[Other stuff]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=824</guid>
		<description><![CDATA[Big, beautiful and like potential album cover art. &#160;]]></description>
			<content:encoded><![CDATA[<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/02/photo.jpg"><img class="alignleft size-large wp-image-825" title="photo" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/02/photo-1024x1024.jpg" alt="" width="430" height="430" /></a></p>
<p>Big, beautiful and like potential album cover art.</p>
<p>&nbsp;</p>
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		<title>A little love for comment function abuse. My blog&#8217;s top 6 spam comments.</title>
		<link>http://taylorwriting.com/2012/01/who-doesn%e2%80%99t-love-a-list-my-top-6-blog-spam-comments/</link>
		<comments>http://taylorwriting.com/2012/01/who-doesn%e2%80%99t-love-a-list-my-top-6-blog-spam-comments/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 21:48:33 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Other stuff]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=786</guid>
		<description><![CDATA[I truly believe blogs should inspire dialogue, allowing others to easily share and comment on posts, whether they’re a debate about politics or 100% whole wheat vs. multi-grain bread. But the frequency of the spam comments I’ve received the past year or so has made me question the need for the comment function (especially since...<a href="http://taylorwriting.com/2012/01/who-doesn%e2%80%99t-love-a-list-my-top-6-blog-spam-comments/">Read the Rest...</a>]]></description>
			<content:encoded><![CDATA[<p>I truly believe blogs should inspire dialogue, allowing others to easily share and comment on posts, whether they’re a debate about politics or 100% whole wheat  vs. multi-grain bread. But the frequency of the spam comments I’ve received the past year or so has made me question the need for the comment function (especially since they are somehow bypassing my Captcha thingamabob).</p>
<p>While a large part of me wants to shut off the feature, I have to admit I’ve been amused by some of the messages. Therefore, I present to you my top 6. Because 5 is too few and 10 is too expected:</p>
<p>&nbsp;</p>
<p>6. Yet this is one type of trash can&#8217;t be recycled.<br />
<a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/I-hope-they-have-a-paperless-office1.png"><img class="alignleft size-full wp-image-788" title="I hope they have a paperless office" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/I-hope-they-have-a-paperless-office1.png" alt="" width="349" height="68" /></a></p>
<p>5: Love the use of “erudite” along with a grotesque misspelling.<br />
<a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/Erudite.png"><img class="alignleft size-full wp-image-803" title="Erudite" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/Erudite.png" alt="" width="298" height="58" /></a></p>
<p>4: Of all the many flattery-themed comments, this was one of my favorites as it mentions content. On the flip side, maybe flattery is not a tactic and this spammer finds my web presence awesome.<br />
<a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/flattery1.png"><img class="alignleft size-full wp-image-790" title="flattery" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/flattery1.png" alt="" width="442" height="77" /></a></p>
<p>3: Nice Biblical metaphor usage. (Note: I have yet to receive a Greek mythology simile.)<br />
<a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/Biblical-Metaphor.png"><img class="alignleft size-full wp-image-791" title="Biblical Metaphor" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/Biblical-Metaphor.png" alt="" width="354" height="40" /></a></p>
<p>2: I enjoy the timely use of current events, perhaps more so when a sitcom star is involved.<br />
<a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/winning.png"><img class="alignleft size-full wp-image-792" title="winning" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/winning.png" alt="" width="276" height="58" /></a></p>
<p>1: Did somebody say chocolate?<br />
<a href="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/Chocolate-Spam.png"><img class="alignleft size-full wp-image-793" title="Chocolate Spam" src="http://taylorwriting.com/wordpress/wp-content/uploads/2012/01/Chocolate-Spam.png" alt="" width="425" height="81" /></a></p>
<p>Congratulations to the writers of my top 6!  If I could gather you all in a room, I would tell you two things. First, I would thank you for the laugh. And, secondly, I would make sure you know that I&#8217;m all set with my pharmaceuticals. Really.</p>
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		<title>Joy is simple. Wherever you see it, celebrate it.</title>
		<link>http://taylorwriting.com/2011/12/joy-is-simple-wherever-you-see-it-celebrate-it/</link>
		<comments>http://taylorwriting.com/2011/12/joy-is-simple-wherever-you-see-it-celebrate-it/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 21:38:22 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Family]]></category>
		<category><![CDATA[Mother Stuff]]></category>
		<category><![CDATA[Other stuff]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=769</guid>
		<description><![CDATA[Happy everything! (Thank you, Elizabeth Horne Photography.) &#160; &#160; &#160;]]></description>
			<content:encoded><![CDATA[<p>Happy everything!</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2011/12/00372.jpg"><img class="alignleft size-medium wp-image-779" title="0037" src="http://taylorwriting.com/wordpress/wp-content/uploads/2011/12/00372-300x300.jpg" alt="" width="300" height="300" /></a></p>
<p>(Thank you, <a href="http://elizabethhornephotography.com/" target="_blank">Elizabeth Horne Photography</a>.)</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Some meetings are boring. Others are full of possibility.</title>
		<link>http://taylorwriting.com/2011/12/some-meetings-are-boring-others-are-full-of-possibility/</link>
		<comments>http://taylorwriting.com/2011/12/some-meetings-are-boring-others-are-full-of-possibility/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 21:26:24 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=760</guid>
		<description><![CDATA[And chocolate. &#160; &#160;]]></description>
			<content:encoded><![CDATA[<p>And chocolate.</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2011/12/photo2.jpg"><img class="alignleft size-medium wp-image-765" title="photo" src="http://taylorwriting.com/wordpress/wp-content/uploads/2011/12/photo2-242x300.jpg" alt="" width="242" height="300" /></a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Today I&#8217;d like to let a multi-colored handprint say it all.</title>
		<link>http://taylorwriting.com/2011/11/some-days-a-multi-colored-handprint-says-it-all/</link>
		<comments>http://taylorwriting.com/2011/11/some-days-a-multi-colored-handprint-says-it-all/#comments</comments>
		<pubDate>Thu, 24 Nov 2011 16:08:11 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Family]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=708</guid>
		<description><![CDATA[&#160;]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2011/11/photo.jpg"><img class="aligncenter size-large wp-image-709" title="photo" src="http://taylorwriting.com/wordpress/wp-content/uploads/2011/11/photo-1024x768.jpg" alt="" width="454" height="341" /></a></p>
<p style="text-align: center;">&nbsp;</p>
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		<title>My appreciation for the visual side of communications goes back to the 3rd grade.</title>
		<link>http://taylorwriting.com/2011/11/my-appreciation-for-the-visual-side-of-communications-goes-back-to-the-third-grade/</link>
		<comments>http://taylorwriting.com/2011/11/my-appreciation-for-the-visual-side-of-communications-goes-back-to-the-third-grade/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 15:30:58 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Other stuff]]></category>
		<category><![CDATA[Play]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=692</guid>
		<description><![CDATA[My spelling skills are another story.]]></description>
			<content:encoded><![CDATA[<p>My spelling skills are another story.</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2011/11/ilikedesigns.jpg"><img class="size-large wp-image-693 alignleft" title="ilikedesigns" src="http://taylorwriting.com/wordpress/wp-content/uploads/2011/11/ilikedesigns-1024x778.jpg" alt="" width="491" height="374" /></a></p>
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		<title>Yesterday, a stranger flagged me down and said we were wearing the exact same &#8220;mom outfit.&#8221; But she was wrong.</title>
		<link>http://taylorwriting.com/2011/10/yesterday-a-stranger-flagged-me-down-and-said-we-were-wearing-the-exact-same-mom-outfit-but-she-was-wrong/</link>
		<comments>http://taylorwriting.com/2011/10/yesterday-a-stranger-flagged-me-down-and-said-we-were-wearing-the-exact-same-mom-outfit-but-she-was-wrong/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 20:11:10 +0000</pubDate>
		<dc:creator>Lisa Taylor</dc:creator>
				<category><![CDATA[Mother Stuff]]></category>
		<category><![CDATA[Play]]></category>

		<guid isPermaLink="false">http://taylorwriting.com/?p=685</guid>
		<description><![CDATA[Her Dansko clogs were blue.]]></description>
			<content:encoded><![CDATA[<p>Her Dansko clogs were blue.</p>
<p><a href="http://taylorwriting.com/wordpress/wp-content/uploads/2011/10/maroonclogs.jpg"><img class="size-large wp-image-686 alignleft" title="maroonclogs" src="http://taylorwriting.com/wordpress/wp-content/uploads/2011/10/maroonclogs-1024x809.jpg" alt="" width="307" height="242" /></a></p>
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